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Beware ...FMA Warning

There’s a growing trend in New Zealand that’s catching people off guard and it looks surprisingly legitimate. Fake news articles are being used to promote fraudulent investment platforms. These aren’t obvious scams. They’re designed to look like real media coverage, often mimicking well-known news outlets, using familiar branding, and even referencing public figures to build trust.

What’s happening?

The Financial Markets Authority (FMA) has issued a warning about fraudulent trading platforms using fake news articles to entice investors. According to their official media release, these scams:

  • Replicate trusted New Zealand news websites
  • Promote high-return investment opportunities
  • Use fabricated endorsements or testimonials
  • Direct users to offshore or unregulated trading platforms
 Why these scams are so effective
They feel like:
  • A legitimate news story
  • An opportunity others are already taking advantage of
  • Something you might miss out on if you don’t act

That’s exactly what makes them dangerous.

How to spot fake investment news

Unrealistic returns – Promises of high or guaranteed returns are a key warning sign.
No legitimate investment can guarantee performance.

Fake websites – Scam articles often copy logos, website layouts and formatting and use headlines designed to look credible. Always check the actual URL – not just the appearance.

Pressure to act – Persistent phone calls, emails encouraging further investment, and requests to deposit more funds are usual tactics. 

Unregistered or off-shore platforms – Are not registered in New Zealand and typically operate offshore and fall outside NZ regulatory protection. You can verify providers via the Financial Service Providers Register (FSPR).

Learn more on this topic and how to report it should you come across it with Financial Markets Authority (FMA)

If you are considering an investment, we recommend seeking advice from a qualified financial professional and verifying any opportunity through official regulatory channels.